TRACKNOTION

Keep your Records in Order

Each time a number is called, its metrics are recorded in your client catalog along with its recording and transcription. Each call you have ever received through TrackNotion will be recorded, transcribed, and saved for future reference and comparison between operators, call centers, and scripts you may experiment with.

Attribute Call Sources, Easily

TrackNotion assigns unique phone numbers to different marketing channels. If you have a TrackNotion number attached to billboards, for example, and that number is called, you can be certain your caller found it on that billboard, since that number is not published or used elsewhere. In other words, you know which channels are driving leads.

Rate Customer Calls

TrackNotion’s Call Sentiment Analysis tool leverages the power of artificial intelligence and machine learning to decipher voice intonation and analyze customer sentiment/attitudes throughout any given call. Fahrenheit knows you want customers to be delighted at every step of the buyer’s journey.

TrackNotion records every single call and transcribes them into text for your records and easy searching. Each phone call is given a quality score. Once your threshold-quality is set and a call falls below that range, you will be immediately notified through SMS. The SMS will include a link to listen to the call, the call transcription, and the sentiment score so you can offer resolution before a caller potentially posts negative reviews or a sale or relationship is lost. This feature essentially gives you the opportunity to remedy a bad situation before it becomes worse. The manager or representative can view the reports and reach out to address a client’s perceived negative encounter with customer service or a product before it goes public.

Utilize Keyword Tracking

A user is able to assign relevant keywords to each campaign inside TrackNotion – for example, a medical practice could assign the keywords 'scheduling', 'appointment', 'cancellation', 'costs', to which they are able to assign a score-value, from zero to one hundred, for each keyword that is spoken during the call. These keywords can be made to influence your sentiment score. Likewise, assigned negative keywords, if triggered, will automatically alert you to an unhappy customer or disgruntled user. Easily and quickly mediate conflict or redoube efforts for users who have already shown intent.

Communicate with Prospects through SMS

TrackNotion’s SMS capabilities are a marketing powerhouse. Used in tandem with their Keyword Tracking and Customer Sentiment Analysis tools, users can automatically send promotional, retargeting, and rectifying communications to customers based on their situation.

SMS capabilities are a great way to nurture customer relationships. After establishing the rules, you can automatically have an SMS sent to a customer who has used a predetermined negative keyword or phrase or one who has had a bad experience, determined by your quality-threshold score. Similarly, SMS may be used to encourage purchases, offer coupons, create value, and nurture community. Now you can easily communicate with your customers at every stage of the purchase journey.

Integrate with Google Analytics/Semrush

TrackNotion connects to your website’s Google Analytics to compile a comprehensive traffic report. Simply input your UA code into TrackNotion and watch it link all of your Google Analytics information. With this integration, you can track your website traffic, conversions, phone calls, SMS metrics, and the quality of customer service based on sentiment score and transcription.

TrackNotion’s integration with Semrush provides users with critical, digital data to optimize their search engine results through backlinks, keywords, and competitive intel. You’d be surprised how much you can boost your ranking when you focus on the right search terms. Simply input your domain name, location, and competitors’ domains and start optimizing your strategic decision-making.